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Good News and Bad News: Archery Focus Magazine

Well, I have good news and bad news...

The good news is I have another article that is being published in "Archery Focus Magazine". It will be coming out in the November-December 2021 issue.

The bad news is that the November-December 2021 issue will also be the final issue, the farewell issue, of the magazine.

It saddens me that the final issue is coming so soon. I am aware that many magazines thrive and survive based on subscriptions, and that if those subscriptions eventually falter that the magazine may be unsustainable. Many print media magazines and newspapers have ended during the past 20 years, and digital magazines are similarly vulnerable due to the subscription format.

Between 2017 and 2020 I contributed five articles to the magazine in the following issues:

  • 2017, July-August (Marketing Strategies for Archery Coaches)
  • 2018, July-August (Adaptive Archery)
  • 2018, November-December (Teaching via Narrative Storytelling)
  • 2020, January-February (Reinhart Target Ball Review)
  • 2020, September-October (Trick Shots)

I regret not writing more articles. Contributing 1 or 2 articles per year was one of the highlights of teaching the sport, but I could have written more. I have been very busy doing other things like teaching, raising my son, and writing multiple series of fantasy books... But I could have contributed another article or two. Sadly, we writers have to learn to live with our regrets, just like archers have to learn to live with their botched shooting.

I have also been writing my own "how to book" with respect to archery, so perhaps I will devote more time in the near future towards finishing and publishing that book. Or I might solve my thirst to publish more articles by contributing to magazines like Traditional Bowhunter or TradArchers' World. We shall just have to see what happens.

One last bit of good news...

While the magazine is ending, the back issues will continue to be available. You can visit archeryfocusmagazine.com and get any of the back issues of the magazine dating back to the first issue from 1997. You can get unlimited access to 25 years worth of the magazine's back issues for $160 USD.

The 1000th Post of Cardio Trek

CardioTrek.ca recently surpassed 3.12 million visitors, but that is not the big news. This post is the 1000th post on www.cardiotrek.ca.

Yep. 1000.

Not bad, in my opinion.

I started teaching archery in 2009, but the business grew so fast via word-of-mouth that I eventually realized that I needed a dedicated website for it. So I started the website in December 2011, later got my personal training certificate because I wanted to be a "certified personal trainer" (the whole certification standard for personal trainers is bogus and meaningless by the way, what really matters is professionalism and experience, and I built my business gradually over time, capitalization on the idea that every blog post I did was building my business.

And it worked. I quit my other job and took up teaching sports full time, expanding to teaching boxing, swimming, ice skating and general personal training.

Eventually, because archery was so popular, I stopped teaching the other sports and focused solely on teaching archery. Which is part of the reason why most new blog posts on CardioTrek.ca are now about archery. That is my primary goal now and I no longer worry about trying to get boxing, swimming, ice skating or personal training clients.

I also have habitually accepted sponsored guest posts, creating a secondary source of income from the website, due to the site's popularity. I consider that to be a bonus that helps pay for my son's university tuition.

And finally my website is on the verge of going full circle... Where once upon a time I quit my job and took up personal training full time, at some point in 2024 or 2025 I expect to be quitting this job and taking up writing full time. My book sales are tripling or more each year, and if that trend continues then I will be able to quit my job again near the end of 2024 or the start of 2025 and focus solely on writing.

Writing 1000 posts over roughly 10 years wasn't easy either. Eg. In January 2013 I wrote 50 posts in just one month. That is 1.6 posts per day.

I kept writing 100+ posts per year for several years, but eventually in 2017 (when my son was born) it dropped to 60 per year. Then 50 in 2019 and 40 in 2020. (2020 was a bad year for many reasons.) Starting in 2017 I also started taking my fiction writing career more seriously, so between taking care of my son and writing fantasy books it was really no surprise that the number of posts tapered off.

And now here we are. August 2021 and I have written 1000 posts in less than 10 years. (Not true, a small percentage of them were sponsored guest posts by writers just wanting to advertise something.)

Still, this post is mine, and it is officially the 1000th post.

Note - I might retroactively go back and add posts to May, June and August to bring the total number of posts per month to 5 each. You may have noticed that some months have exactly 5 posts or exactly 10 posts. I just like having round numbers. I admit I am a perfectionist who likes symmetry.

And we archers tend to be perfectionists. ;) 

See Also

The 500th Post

The 700th Post

2021 is Fully Booked for Archery Lessons - Prebook for 2022

Hello Toronto!

Bad news if you wanted to book archery lessons in Toronto for August, September or October of 2021. I am already fully booked and am no longer accepting new students for this year.

I am currently accepting new students for 2022. If you want to book for 2022 you should contact me now (if you know what your schedule will be like in the coming year), or if you're not sure what your schedule will be like in 2022, then I recommend contacting me in February or early March if you want to get your preferred time slots (before things start booking up).
 
I am expecting 2022 to be a very busy year for me.

If you have any questions feel free to ask.

Have a great day!

 


Limited Archery Time Slots Left / My Writing Career

Due to COVID I am going to be restricting how many students / time slots I teach this year during August, September and October. It isn't a matter of time constraints, I am available, but I am putting a limit on the total number of archery lessons I am willing to teach this year.

So my advice is that if you want archery lessons between now and the end of the season you need to contact me sooner rather than later and hope that there is still time slots available and I haven't reached my "quota" for the year.

Basically the point I am trying to make is that this year, due to COVID, I am setting a quota for the maximum number of lessons I am willing to teach. So if you want archery lessons in Toronto then you should email me today and start booking.

If you wait too long you might have to prebook for 2022.


My Writing Career

In related news, my book sales during 2021 are expected to triple my 2020 book sales, which tripled my book sales from 2019, which in turn dectupled my 2018 book sales... So if you can do math that means my book sales are up by a factor of 90 in the past 3 years.

If my book sales continue to triple annually I will be able to quit my day job (teaching archery) and focus on writing books sometime in 2025.

Now don't get me wrong, I love teaching archery. Absolutely love it. But there are days when I would love to just sleep in, spend more time with my wife/son, and focus on writing instead.

Teaching archery, and being good at it / able to make a living doing it, has given me the freedom to pursue my writing career during the cold winter months when very few people in Toronto ask for archery lessons.

Becoming a full time professional writer is the dream of pretty much every writer. I love archery and I love teaching it, but I foresee a time when I will just jack up my prices and only teach on 1 or 2 days per week so that I can focus my energy on writing.

Or quit teaching archery entirely and focus solely on writing. In addition to getting an annual tripling in book sales I keep getting 4 and 5 star reviews, so that's always a nice feeling to know people really like my writing. Cannot complain about that.

And what is the content of my writing? I mostly write heroic fantasy featuring, you guessed it, archery.

You can find my books, available in trade paperback and ebook formats, at amazon.com/author/moffat. I expect to be releasing audiobook versions in 2026 if my book sales continue to go up at the current rate. Hardcover versions of the novels are also expected sometime. If you have the paperback ISBN numbers you can order my books from your local bookstore.

5 Frugal Tips for your Dream Home Gym

5 Tips to Build your Dream Home Gym without Breaking the Bank

The pandemic made most people find creative ways to do the things they love the most, including working out. If you’ve missed the gym but aren’t ready to go back into that atmosphere quite yet, it’s easy to build your dream home gym without breaking the bank.

Here are 5 simple tips.

Keep it simple 

Don’t go overboard, building a killer gym overnight. Not only will you likely buy equipment you won’t use, but you’ll go way over budget. Instead, start small. Think of the workouts you must do that aren’t non-negotiable in your mind and budget for those pieces of home gym equipment.

Aim to buy one piece of equipment at a time to see how often you use it and if you’re seeing the results you desire.
Get creative with household objects
Just because the gym you belonged to had all the bells and whistles doesn’t mean you can’t improvise at home. Think about objects around your house that can double as workout equipment.

Chairs are great for bars for balancing or even a spot to sit to do sitting exercises; paper plates can replace sliders, and gallon water bottles can replicate 8-pound free weights as a few examples.

 



Figure out how you’ll work out
Will you come up with your own routines or will you stream workouts from a gym or streaming service?

This will add to your costs, so figure it into your budget. If you don’t want to use some of your budget on streaming workouts, check out YouTube, they have millions of workout videos you can use either to get you started or to keep you structured.
Pick one room in your home to create the gym
If you want to make sure you use your gym equipment, pick a room in your home and dedicate space for your home gym. You don’t have to build a new area or renovate – just clear out an area of a room or an entire room if you have the space.

Some people add small pieces of equipment to their family room or office and others use garage or basement space that they use only to collect clutter.
 

Use a cashback or rewards credit card to buy equipment

When you’re ready to buy equipment, use the most beneficial credit card to make your purchases worth it. Cashback or rewards credit cards pay you for your purchases. Look for the credit card that will pay you the most as each credit card pays different percentages of cashback and/or rewards based on the category you’re buying in. HOWEVER this really only makes sense if you pay your credit card bill every month on time. Otherwise the fees means that it isn't worth it at all.
Final Thoughts

Start small and build your home gym carefully, being mindful of your budget and also the benefits of having a home gym. It’s a big switch to go from working out with a group of other like-minded people to working out on your own.

Don’t go overboard right away – improvise with household items and buy only the equipment you know you need to have an effective workout. As you get used to working at home and you save enough money or have the right credit card to buy the equipment, you can build up your gym to make it your dream gym.

Looking to sign up for archery lessons, boxing lessons, swimming lessons, ice skating lessons or personal training sessions? Start by emailing cardiotrek@gmail.com and lets talk fitness!

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